Financial Habits: Forgetting What You Should Remember

Earlier this week, I put on my favorite pair of boots. I smiled as I thought about how many autumns and winters they got me through, and they still look almost brand new. I need to buy another pair in case they ever get ruined, I thought to myself. Then, it dawned on me that I had no idea where I bought them from.
As special as they are to me, I knew not from whence they came. However, I can vividly recall where and when I purchased every crappy pair of shoes I have owned. Why do we sometimes remember what we should forget and forget what we should remember? This can also happen in our financial lives.
